Crafting Compelling Narratives: The Art of Storytelling in Digital Marketing
What makes a good story? I’m not talking about a good book you look forward to reading on a rainy day but rather a larger marketing narrative that connects an audience to a brand. Storytelling is the backbone of engagement. It guides brands through the vast sea of content and competitors. Experienced marketers use narratives […]
The Copywriter Toolkit: How You Can Improve Your Marketing Writing Right Now
Being a copywriter is all about solving problems using words. Words hold power. Copywriters know this better than most. To find the right words, whether it is for a blog post or a big campaign, we lean on a myriad of tools and tricks. It’s more than just replacing a word here or there. You […]
Part of the Grandma’s Marathon tradition – Creative Arcade
Canal Park is all hustle and bustle with the entire city of Duluth getting ready for Grandma’s Marathon this weekend. All the street lines are being repainted, all the weeds are being picked and the flowers being planted. There is no stone going untouched. The city is looking its best for this annual tradition!
Hockey Arena – Lego Style – Creative Arcade
When I was a kid, Legos were my favorite toy. I asked for them every year for my birthday and Christmas. Lucky for me, my mom saw the the value in them even though they are expensive.
